Maximize NIL Opportunities.
A student-athlete’s name, image and likeness (NIL) is their intellectual property (IP). ALC’s core mission is to enable IP rights administration in a safe and compliant manner. ALC’s services and technology are based on 25+ years of experience in IP rights management
About Athlete Licensing Company
Connecting and Protecting All NIL Stakeholders
ALC is a tech-enabled NIL/IP rights management company for student-athletes, universities and collectives. From strategic planning through day-to-day operations, we optimize NIL and ensure your program is built to continuously thrive as the industry changes.
Third Party Administration
NIL Program Management
ALC offers full-service NIL program management for Collectives. From goal setting and strategic planning to ongoing day-to-day execution, we help you build, manage and grow a comprehensive, future-proof NIL program.
Digital Operations Platform
GameDayNIL is the most comprehensive NIL operating system. It seamlessly connects universities, student-athletes, collectives, donors, agents and brands. GameDayNIL delivers a single platform to efficiently manage the numerous elements associated with NIL sponsorships, endorsements and product sales:
GameDayNIL is scalable to meet your growing needs and built to help your program adapt quickly to evolving NCAA, Federal, State and IRS rules and regulations. This platform safeguards student-athletes and enables Universities to manage NIL programs more effectively while mitigating risk.
GameDayNIL helps future-proof NIL programs.